Richard Knight holds the position of Director of Marketing – The Americas for VisitScotland. Based in the British Consulate in Toronto, he looks after marketing activity directed to North and South Americas’ business events sector.
Using public relations, marketing and sales techniques, along with events and exhibitions, he communicates the unique attributes Scotland has to offer the world. He works with a wide range of agencies and corporate clients to promote and assist large groups travelling to Scotland for meetings, incentives and conventions.
Previously holding the position of Marketing Trade Manager for North America and Australasia, and previous to that UK Marketing Manager, he draws from a wealth of marketing experience gained working around the world.